VICE Berlin – Dating Apps
Meine Erfahrung in Sachen Dating-Apps kann ich am besten in drei Worten beschreiben: Ich habe keine. Neuerdings sitzt man aber immer öfter mit diesen Tinder-Paaren an einem Tisch und denkt sich irgendwann, dass man sich doch auch mal ruhig dem digitalen Frischmarkt anbieten könnte. Da ich aber doch von zu vielen Horrorgeschichten eingeschüchtert bin, die immer irgendwas mit Penisbildern zu tun hatten, steige ich soft ein.
In meiner Facebook-Timeline tauchte eine Anzeige für The Inner Circle auf. Der Name gefällt mir. Ich wollte schon immer mal zu etwas Exklusivem gehören. Nachforschungen ergeben: Die Plattform gilt als die Elite-App der Schönen und Reichen. Auweia. Man kann sich nicht einfach so anmelden, sondern muss genehmigt werden. Business Insider schreibt, dass die Mitarbeiter erstmal LinkedIn-Profile durchforsten, bevor sie jemanden akzeptieren. Für jedes neue Mitglied soll ein alter aus dem inneren Kreis rausgeschmissen werden. In dem Artikel des Business Insider spricht der App-Gründer von 125.000 angemeldeten Usern und weiteren 110.000 auf der Warteliste.
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Facebook’s Aron Disco has just been appointed as the new Growth Marketing Manager for dating platform The Inner Circle.
Having previously worked on the Global Marketing Solutions team at Facebook, Disco has now joined The Inner Circle to help expand the app’s international presence.
In his previous role, Disco worked with local startups, as well as larger e-commerce partners, which he says has put him in good stead for the new role.
The founder of The Inner Circle, David Vermeulen, has welcomed Disco to the team, saying: “Aron is just the person we have been looking for, and I have complete faith in his ability to accelerate The Inner Circle’s user base across what is a “Tinder Tired” generation.”
Based in Amsterdam, Disco will be tasked with helping to expand The Inner Circle’s international growth as well as increasing engagement for current members.
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In the first of a new On the Up series featuring startups that have successfully made it to the milestone of £1m turnover, Business Advice met founder of exclusive dating platform The Inner Circle, David Vermeulen.
Designed as an invitation-only online dating platform, aimed at ambitious like-minded singletons, The Inner Circle already boasts a 90,000-strong user base across Europe. Vermeulen has made plans to launch the brand in New York later this year.
(1) Who are you and what’s your business?
I’m David and I’m the co-founder and CEO of The Inner Circle – an exclusive dating platform for London’s successful and ambitious single people. I had the basic idea after signing up for a dating site several years ago, and wasn’t impressed with the curation. I found that most platforms attracted too broad a range of people, and I felt there should be one offering “quality” rather than “quantity”.
We launched in 2013 after I created an initial platform, first on desktop and then on a mobile site and app. Having started with a team of three, including my co-founders Serge and Michael, we now have a team of seven.
(2) You’ve recently reached £1m turnover, how much of a milestone is this for the firm?
It’s a good first step, but in our opinion it’s just the beginning. It’s a nice milestone but we are growing rapidly month-by-month and we think we can grow even quicker than we do now. In the last 12 months, The Inner Circle’s London user base has grown from 4,500 members to 35,000 – a 777 per cent growth. Across Europe, we have around 200,000 members, but we’re looking to grow worldwide.
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The first European Awards Show was held on the 12th of May 2016 at the Rode Hoed in Amsterdam, Netherlands. It was a unique opportunity to network with journalists, websites, events companies and bloggers.
We are proud to announce that The Inner Circle has won 2 awards:
1. Best Niche Dating App
2. Entrepreneur of the Year – David Vermeulen
Furthermore The Inner Circle got highly commended for “Online Dating Brand of the Year”.
Everyone talks about falling in love and finding ‘the one’, but how are you supposed to know when it’s happening to you?
Here, founder of dating platform The Inner Circle, David Vermeulen, gives you a tick-list of tell-tale signs that show ‘you’ve got it bad’.
You want them to meet your friends
You have been on a couple of dates, and you start to imagine how great it would be to see your best friends and your date, sharing jokes, banter and generally getting along. This thought subsequently results in a Cheshire cat grin forming across your face: you’ve got it bad.
When you see their name light up on your phone and your stomach flips
We have all been there, waiting by the phone for your date to text back. The elation and stomach flip followed by butterflies when their name appears. The frustration and loud exhale when your phone lights up and it’s your mum just checking in: you’ve got it bad.
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With new dating apps and sites being created faster than we can download them, it can be hard to know where to start. Radhika Sanghani rounds up the best dating options out there.
There’s been a huge rise in apps and websites all designed to help people meet online. Now, no matter what your age or lifestyle, one of the best ways to start dating is simply to create a profile. Even if you used to successfully online date, but have found yourself single again, it can be difficult to know exactly what sites you need to be surfing. It’s why I’ve created this handy guide to the 11 best dating websites and apps available right now. You’re welcome.
The Inner Circle
This site describes itself as the way to meet ‘the most successful and attractive singles.’ It asks users to fill out their job title and education, and links to Facebook so you can view their social circle. Before you join, the app has to approve you as a member (a slightly daunting process) or you have to be invited. If you want to unlock certain features you either have to pay or invite other to join. A friend who uses it tells me: “It’s good if you’re picky… but there aren’t a lot of people on it.”
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Throw down the dumb-bell, put away that pout and for goodness’ sake put on some clothes. Singles in London might think they have the dating game sussed after the explosion in popularity of dating apps such as Tinder but if they want to make it into the Premier League of match-making, they had better up their game and forget posing for selfies.
By Lewis Dean
Fast lifestyles and aspiring careers mean some of the city’s high fliers don’t commit to swiping through hundreds of online profiles in the hope of finding the one – finding love was like window shopping rather than trying it on to see if it fits.
It was not until entrepreneur Michael Krayenhoff went to a dinner party with single friend David Vermeulen in 2012 that the pair thought they could play Cupid and make it pay. Three years later, The Inner Circle dating website they created has 75,000 members, with another 100,000 on the waiting list. Waiting list? You read correctly. The Inner Circle is for the attractive and/or inspiring bachelors who want help meeting like-minded people some of London’s trendiest nightspots.
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