Press release

PRESS: The Inner Circle wins Online Dating Brand of the Year award!

The Euro Dating Awards Show was held on the 26th of May 2017 at the Rode Hoed in Amsterdam, Netherlands. It was an unique opportunity to network with journalists, websites, events companies and many more!

We are proud to announce that The Inner Circle has won one award:

*Online Dating Brand of the Year 2017*

Furthermore The Inner Circle got highly commended for: *Dating App of the Year*

PRESS RELEASE: Matched by Numbers at SXSW 2017

Online dating at SXSW 2017, Austin, Texas

Join other tech-savvy singles for a drink this year at The Inner Circle’s official SXSW Singles Only event, where the exclusive dating app will showcase their new matching algorithm.

At this year’s SXSW conference, selective dating app The Inner Circle will be hosting a singles event on the 14th of March in the heart of Austin, Texas. During this event, singles will be matched based on a pre-calculated profile score. The profile score is an algorithm-based calculation taking into account profession, age, education, social network analysis and facial structure.

Next to the iOS and Android app The Inner Circle also brings online dating to the offline by organising monthly, exclusive singles events in cities like New York, London, Paris, Milan and Stockholm. Visitors of SXSW will be the first to try out this new matching algorithm, which entails matching and connecting people with similar profile scores during a live event. The new algorithm has been tested online and early results already show that it is more accurate and stable in calculating suitable and lasting connections.

David Vermeulen, CEO of The Inner Circle: “We are excited to showcase our new profile score algorithm. SXSW is the perfect opportunity as this is the place where the tech savvy early adopters, in search of the newest trends and gadgets, gather from all around the world to have a good time and make new connections.”

Get your invitation for the Singles Only event at The Inner Circle Stand (Nr. 1317) on the official SXSW Trade Show or online at

PRESS: The Inner Circle launches selective dating app in NYC

The Amsterdam-based company launches in the US to connect ambitious, like-minded people

NEW YORK, NYThe Inner Circle, the selective dating platform for genuine connections, today announces its entrance in the US market, with the service now fully operational in New York City, in addition to the major capitals in Europe. Since its launch out of beta, the Amsterdam-based platform has experienced rapid growth by leveraging the convenience of technology to bring matches to life — offline.

Since the company’s launch in 2012 in Amsterdam, the service has expanded to London, Paris, Barcelona, Berlin, Milan, Stockholm, and Zurich. The Inner Circle creates genuine and lasting connections by connecting like-minded people in a clever and natural way. As a result, the platform has grown in Europe to 145,000 approved members and 125,000 on the waitlist. Currently, in New York, The Inner Circle has registered 12,000 members.

In order to bring like-minded people together and establish lasting relationships with long-term value, The Inner Circle screens members across various points, including age, sex, education (where 94% of the members have a Bachelor’s degree or higher) and a social network analysis to ensure authenticity, quality, and honesty of its user base. The selective nature of the app sets these parameters to guarantee the highest success for members, not to create an elite, closed network.

The Inner Circle offers much more than standard dating features:

  • Favorite spots – select your favorite local restaurant, bars, and other hangouts to see who else goes there

  • Travel plans – share your upcoming travel plans and meet up with other members around the world

  • Events – see what local events other members are attending or have attended

    ”Based on my personal experience in the online dating world, finding dates with like-minded people is a huge challenge. That’s why we focused The Inner Circle on creating a trustworthy, sophisticated environment for ambitious people to meet,” said CEO and co-founder, David Vermeulen. “We have found that people with similar backgrounds are more likely to hit it off, and we’re excited to extend this mentality to New York City.”

What separates this dating app from traditional ones are a suite of features that keep the platform safe and tight-knit, including profile-screening, Facebook or LinkedIn verification, and social network analysis. The Inner Circle also hosts monthly, members-only events at glamorous venues in major cities across the world, providing the perfect meet-up opportunities in a safe and relaxed environment.

For The Inner Circle media assets, please access the following Dropbox.

The Inner Circle is available on iOS , Android, Desktop, Mobile, and Apple Watch.

For additional details or to sign up for the service, please visit

About The Inner Circle:
The Inner Circle is a selective dating app that connects ambitious, like-minded people. The app was founded by David Vermeulen in 2012 as a response to a real-life problem he saw people faced when searching for a date. The team created a unique platform that ensures the right people are introduced to each other. Since launch, thousands of members have been successfully matched, and The Inner Circle is just getting started.

PRESS: The Inner Circle Polo Event featured on Your Local Guardian

downloadHam Polo club hosts tournament organised by exclusive dating platform The Inner Circle

“Elite singletons” soaked up the sun at Ham Polo club at an event organised by an exclusive invitation-only dating platform. The event on Saturday, which was organised by The Inner Circle, featured a tournament with London alumni polo teams followed by a live DJ set. The Inner Circle, which bills itself as “an exclusive network for only the most successful and attractive singletons around the world,” was founded by David Vermeulen and Michael Krayenhoff in 2013.

Television presenter Joe Forrester, 28, was also new to The Inner Circle concept. He said: “It was a great day out, certainly very different from most singles events and definitely a little more raucous than one would usually associate with a day at the polo.”

Read more


PRESS: The Inner Circle Summer Polo Cup – Tatler


Yes, a day at the polo can be quite fun. But shake in a great wallop of singletons and the whole event steps up a notch. Well, that’s what we learnt after The Inner Circle threw its annual Polo Cup at the Ham Polo Club, which saw 500 sexy young things roll up to pretend to watch ponies. Once the victors were crowned, DJ Per Pedersen jumped up on the decks prompting the crowd to start dancing in their seats. And since they’d all been boozing since lunchtime, it wasn’t long before some paired off early…

See photo gallery


PRESS: The Inner Circle expands to Berlin – Business Insider

An elite dating app is trying its luck in edgy Berlin

bilogo-uk-white-on-pms7700Edgy Berlin might not seem like the most obvious city for an elite dating app to launch in but that’s exactly where The Inner Circle expanded to last last month
as it looks to appeal to an increasing number of Europeans.

Shortly after the launch, one tech worker in Berlin told Business Insider that they couldn’t see the app taking off in the city.

But The Inner Circle, which vets people’s LinkedIn profiles before letting them onto its app, already boasts several thousand users in the city, according to cofounder Michael Krayenhoff.

“We have 6,000 members in Berlin and are on track to have 20,000 members by the end of October,” said Krayenhoff, who launched the dating platform in London in 2013.”Berlin has been going exceptionally well, especially in the tech startup scene.”

In contrast to more established dating apps like Tinder and Happn, where it’s all about speed and getting through profiles, The Inner Circle allows people to share considerably more information about themselves beyond a short bio. People arrange meetups at high-end venues and they can let overseas members know if they’re planning to visit a particular city in the near future.

Read full article here

david-michael at summer polo cup 2015

PRESS: The dos and don’ts of approaching someone you fancy – FemaleFirst

v8nQBHn0Founder of Professional dating site The Inner Circle, tells us how to, and how not to approach someone you find attractive

We’ve all been there; you look across the room and there stands possibly the most attractive person you have ever seen, but you dread the thought of approaching them
through fear of rejection.

Comfortingly, these feelings are ones that everyone experiences, and ones that can easily be overcome. David Vermeulen, founder of exclusive dating platform The Inner Circle, has provided us with his top dos and don’ts, to be used when approaching someone you find attractive.

DON’T: Wait for the right moment

There is never going to be a ‘right time’ to approach someone. You will always be able to come up with reasons why not to do it. Furthermore, umming and ahhing about approaching someone will just increase your anxiety. So just bite the bullet and DO IT!

DON’T: Overdo it on the touching.

Why ruin an otherwise wonderful meet, with too many unnecessary hugs. Remember, you don’t know each other. What could you possibly have to hug about?!

DON’T: Use pick up lines.

If a pick up line seems inappropriate, or possibly even offensive when sober, this will still be true after a couple of drinks, and after encouragement from your drunk friends to lead with it. A simple, non rehearsed opening will more than suffice.

Read more here

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PRESS: A chat with Michael Krayenhoff – Blix Magazine

We chat to Michael Krayenhoff, the co-founder of The Inner Circle – a Blixmag-logounique datingplatform connecting ambitious, like-minded people in London and beyond.

Can you tell our readers a little bit about yourself?

The Inner Circle was launched in 2012 by David Vermeulen, Serge Samusya and myself. Before that I’ve worked as a consultant in Singapore and studied MSc in Entrepreneurship at Royal Holloway University in London. At The Inner Circle, I focus on a variety of things such as business expansion, events, PR and growth.

What triggered you to launch InnerCircle?

The Inner Circle is the brainchild of our Founder and CEO, David Vermeulen. After his long term relationship came to an end in 2012, he registered for online dating websites for the first time and deleted his accounts shortly after.

The websites and apps didn’t represent what he was truly searching for. As entertaining as it can be to go through endless profiles, swiping left or right aimlessly, the reality was that the majority of profiles and matches were random and unappealing. And this made him realize that it’s the quality of potential matches that matters, not the quantity of users amassed.

Read full article here



PRESS: Zwei Wochen in der Nobeldisco unter den Dating-Apps – WIRED

The Inner Circle ist so etwas wie der Nobelclub unter den
Dating-Plattformen: Rein kommt nur, wer es anwired einem
virtuellen Türsteher vorbeischafft. Nun hat die Plattform
auch in Berlin aufgemacht und unser Autor hat sich gefragt:
Wie sieht das edle Liebesanbahnungsnest von innen aus?

Nobeldisco, das Wort klingt ja schon etwas angeranzt. Ein bisschen wie Saint Tropez. Oder Düsseldorf. Wo es solche Läden gab oder gibt. Doch eigentlich existiert in jeder größeren Stadt mindestens ein Club, der ungefähr zum Wort Nobeldisco passt: Dort, so würde es die jeweilige Lokalzeitung ausdrücken, feiern die Jungen und Schönen und Reichen. Weshalb Leute, die weder jung noch schön noch reich aussehen, nicht reinkommen. Angeblich. Viele Menschen wollen diese Orte aber auch gar nicht betreten, weil sie sich von vorne herein ausgeschlossen fühlen von dem, was man so bessere Kreise nennt. Andererseits: Da will man doch rein. Wenigstens um nachzugucken, wie es da so ist.

Die besseren Kreise: Damit ist man nicht nur buchstäblich bei The Inner Circle. In den vergangenen zwei Jahren hat die Dating-Seite von Amsterdam aus nach und nach in europäischen Metropolen örtliche Netze aufgespannt – mit dem Versprechen, ein exklusiver Club zu sein für Leute, die jemanden finden wollen. Jemand Besonderen. Jungen, Schönen, Reichen. Nach Städten wie Paris und London scheint nun auch Berlin dran zu sein.


PRESS: Online search for love breeds new job opportunities – Financial Times

Financial_Times_corporate_logo.svgMatchmaking, photography and content vetting get a boost from dating website.

Love is no longer a case of serendipity — it is big business. From the success of the online dating industry, dominated by the likes of Tinder and, has sprung an array of new jobs: from software engineers to virtual dating assistants. Here is a look at some of those who make a living helping Cupid.

The gatekeeper
Michael Krayenhoff is co-founder of The Inner Circle dating site launched in 2012, aimed at young professionals in Amsterdam, after his friend David Vermeulen, the other founder, had split from his long-term partner.

With colleagues he screens potential members for suitability. “We look at their social networks, their career and education.” This is not elitism, he insists, but ensures there is a mixed community of available young professionals. “There is a 50 per cent rejection rate. But it isn’t the ultimate decision. They might go on the waiting list.”

The 31-year-old met his girlfriend at the same time as starting the company.

“It’s easier to focus on the business of dating if you are not looking for a girlfriend. I get lots of messages every day — it would be harder [to screen members] if I was looking for love.”

Read full article here

PRESS: Podcast met David Vermeulen

downloadDavid Vermeulen: Online Dating en The Inner Circle

In deze aflevering neemt David Vermeulen je mee in de wereld van online dating.
Hij is de oprichter van The Inner Circle, een dating community rondom een exclusieve groep jonge professionals die elkaar ontmoeten in steden als Londen, Milaan, Stockholm en Amsterdam.Dit gezelschap reist internationaal vanwege werk, maar steeds vaker zijn het The Inner Circle evenementen zelf die het hoofddoel van de stedentrip vormen.

In een overvolle online dating markt heeft David het met zijn team voor elkaar gekregen om nu al 100 duizend deelnemers zorgvuldig te screenen en toe te laten, terwijl een even groot aantal nog vol verwachting op de wachtlijst staat.

Luister hier naar de podcast

PRESS: The Inner Circle Hire Facebook’s Aron Disco – GDI

1Facebook’s Aron Disco has just been appointed as the new Growth Marketing Manager for dating platform The Inner Circle.

Having previously worked on the Global Marketing Solutions team at Facebook, Disco has now joined The Inner Circle to help expand the app’s international presence.

In his previous role, Disco worked with local startups, as well as larger e-commerce partners, which he says has put him in good stead for the new role.

The founder of The Inner Circle, David Vermeulen, has welcomed Disco to the team, saying: “Aron is just the person we have been looking for, and I have complete faith in his ability to accelerate The Inner Circle’s user base across what is a “Tinder Tired” generation.”

Based in Amsterdam, Disco will be tasked with helping to expand The Inner Circle’s international growth as well as increasing engagement for current members.

Read full article here


PRESS: Where to launch first in Europe? We asked The Inner Circle – Apps World Series

apps-world-logo-smThe UK referendum and a potential Brexit are now approaching, leaving cities like Berlin, Stockholm and Paris competing to become Europe’s next #1 tech hub. With Amsterdam being in the middle of this ‘battle’, we asked Michael Krayenhoff, co-founder of
The Inner Circle, why they launched their dating app in Amsterdam
first and why they opened a second office in London shortly after.

Myself and business partner, David Vermeulen first met at a dinner party in London. David’s long term relationship had just ended and a few days after signing up to an online dating website, he deleted his profile because he was less than impressed.

David spoke of making a dating website, but making it differently. One that was tailored to the lives of like-minded, high-achieving men and women, and that carried out a rigorous screening process in order to eliminate the hassle of sifting through thousands of unreliable and unsuitable profiles. So the next day, David and I met and started working on the concept of The Inner Circle.

Read full article here

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PRESS: The Next Global Tech Hotspot? – Bloomberg

Amsterdam stakes it claimBloomberg-logo

Frustrated by the difficulty of finding dates while living in London, Dutchman David Vermeulen started The Inner Circle, a matchmaking website focused on highly educated singles. Yet rather than set up in Europe’s biggest city, he moved to Amsterdam, home to about 800,000 people and a much smaller pool of potential customers. The city, he says, offered an inexpensive place to try out the idea as well as a launchpad for international expansion if the site took off.

“Amsterdam is the ideal market for testing,” Vermeulen said at The Inner Circle’s office, a shared startup workspace on the placid waters of the Herengracht canal. “The concept was initially set-up in such a way that we could easily roll-out internationally.” His site is now available in five cities and has 93,000 approved suitors, with another 95,000 on a waiting list.

Read full article here

PRESS: The Inner Circle reaches the £1m turnover mark – Business Advice

In the first of a new On the Up series featuring startups that have successfully made it to the milestone of £1m turnover, Business Advice met founder of exclusive dating platform The Inner Circle, David Vermeulen.

Designed as an invitation-only online dating platform, aimed at ambitious like-minded singletons, The Inner Circle already boasts a 90,000-strong user base across Europe. Vermeulen has made plans to launch the brand in New York later this year.

(1) Who are you and what’s your business?

I’m David and I’m the co-founder and CEO of The Inner Circle – an exclusive dating platform for London’s successful and ambitious single people. I had the basic idea after signing up for a dating site several years ago, and wasn’t impressed with the curation. I found that most platforms attracted too broad a range of people, and I felt there should be one offering “quality” rather than “quantity”.

We launched in 2013 after I created an initial platform, first on desktop and then on a mobile site and app. Having started with a team of three, including my co-founders Serge and Michael, we now have a team of seven.

(2) You’ve recently reached £1m turnover, how much of a milestone is this for the firm?

It’s a good first step, but in our opinion it’s just the beginning. It’s a nice milestone but we are growing rapidly month-by-month and we think we can grow even quicker than we do now. In the last 12 months, The Inner Circle’s London user base has grown from 4,500 members to 35,000 – a 777 per cent growth. Across Europe, we have around 200,000 members, but we’re looking to grow worldwide.

Read full article here


PRESS: The Inner Circle wins 2 awards

The first European Awards Show was held on the 12th of May 2016 at the Rode Hoed in Amsterdam, Netherlands. It was a unique opportunity to network with journalists, websites, events companies and bloggers.

We are proud to announce that The Inner Circle has won 2 awards:

1. Best Niche Dating App
2. Entrepreneur of the Year – David Vermeulen

Furthermore The Inner Circle got highly commended for “Online Dating Brand of the Year”.

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PRESS: Five Dating Websites to Try – Harper’s Bazaar

The best online (and offline) platforms to help you find Harper's_Bazaar_Logolove

The Inner Circle

This dating platform launched in 2013 promising to connect ‘ambitious, like-minded people’ by providing ‘quality over quantity.’ Members are vetted and then matched with other members from similar backgrounds with similar interests, and while you can date through the site, they also hold regular singles events (so you can always tell people you met at a party).

Fees: Free to join but with a strict vetting policy. It is said that for every person accepted another is turned away. ​ Visit


The app that’s being heralded as the new Tinder puts the control into the woman’s hands, with the emphasis on them to make the first move. Once you’re matched with someone (it works in a similar way to Tinder by both parties swiping right) you must strike up conversation with that person within the first 24 hours, or they will disappear from your connections forever (for same-sex connections, either person has 24 hours to make a move). The main benefit is that you won’t be barraged with ‘crushes’ from men with questionable (read: indecent) profile pictures; and the quality of the dating pool is also often said to be better than equivalent apps.

Fees: Free to download from the App store.

Read more here

PRESS: 9 signs that you’re starting to fall in love with someone – EveningStandard

og-image-frontEveryone talks about falling in love and finding ‘the one’, but how are you supposed to know when it’s happening to you?

Here, founder of dating platform The Inner Circle, David Vermeulen, gives you a tick-list of tell-tale signs that show ‘you’ve got it bad’.

You want them to meet your friends

You have been on a couple of dates, and you start to imagine how great it would be to see your best friends and your date, sharing jokes, banter and generally getting along. This thought subsequently results in a Cheshire cat grin forming across your face: you’ve got it bad.

When you see their name light up on your phone and your stomach flips

We have all been there, waiting by the phone for your date to text back. The elation and stomach flip followed by butterflies when their name appears. The frustration and loud exhale when your phone lights up and it’s your mum just checking in: you’ve got it bad.

Read more here

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PRESS: The Rise of CV Dating – Female First

Would you prefer to be matched on your drive and passion?

There’s a new trend that’s seeing young professionals ditch sites like Tinder and OKCupid. These career focused twenty somethings are opting for a more selective dating site like The Inner Circle that ensures you’re matched based on your CV first.

Forget Facebook and Twitter- these singles are brought together due to their compatibility on LinkedIn so they can meet likeminded, driven people.

But why is this suddenly so important? Four singles explain:

Charlie, a 27 year old works in Finance:

Working in finance can sometimes be stressful and intense. There are week’s when my hours of work are much longer than others, it varies. Dating someone who understands that having a successful career means not being able to always start at 9am, and finish at 5pm is very important. Disagreements about working late are basically diminished because each person understands that it comes with the territory.”

Read more

PRESS: The European Dating Awards nominate The Inner Circle

The Inner Circle gets nominated for 4 awards

Established in 2014, the UK Dating Awards recognise both companies and individuals. This year, the first European Awards show edition will be held in Amsterdam. They not only reward established household names, but also celebrate newcomers to the field. Last year The Inner Circle won the award for “Best London Dating Event”. This year the nominees will again be evaluated on their achievements in Dating Technology, Marketing, Media, Customer Service, Expertise and Entrepreneurship.
We are proud to announce that The Inner Circle has been nominated for 4 awards:logoEuro

  1. Online Dating Brand of the Year 2016
  2. Dating App of the Year 2016
  3. Dating Entrepreneur of the Year 2016
  4. Innovation within the Dating Industry 2016

Want to know more about other finalists or the European Dating Awards? Read more about it here.